A lot of people don`t realize that in general, what comes straight out of a digital camera is not an optimal product. Digital files need sharpening for the
repro medium you are working in, color balancing and minor dust retouching all of which we call “basic post processing”. Beyond that, the sky is the limit. In this example for a local law firm we did a mild version of what is called HDR…Hi Dynamic Range compositing of three images to bring out detail in the scene. We will gladly sell our clients anything their heart desires…even RAW files, but 98% of our clients have us do the post processing…To put it simply…it`s what we do BEST.
